Measuring E.I.

Measuring emotions

Emotions are accompanied by physical changes in our body (responses). A direct measurement of emotions – the experience – is not yet possible. For example, scientists cannot determine whether your level of anger is identical to my level of anger. Therefore, until now emotions are measured by measuring the physical responses in the body. Many are specific to some (groups of) emotions.

See, for example, the ‘emotion map’ on your right hand. You can see what people feel in their bodies when they experience various emotions.

Yellow and red indicate extra activity, blue a reduced feeling, and black is neutral. Almost every emotion causes more activity in the chest: accelerated heartbeat and breathing. The fact that the head is often colored red indicates activity of the facial muscles, but also changes in thoughts, feelings and emotions.

There are a number of physical responses to emotions. Think of changes in heartbeat, cringe, blood pressure, vein dilation, muscle tension, pupil dilation, saliva / dry mouth, release of hormones, adrenalin, sweating, body temperature, pain in organs or body, shaking, crying/shouting, skin conduction and brain changes.

The developments in the field of measuring emotions go fast, partly because the interests can be large. It is important for medical professionals to be able to recognize the emotions of patients who are unable to express themselves: think of autistic children or dementing elderly people. Likewise, marketers know that measuring customer emotions may help to offer the right products.
One of the first applications of measuring body responses were lie detectors (measuring changes in heart rate) and facial recognition (measure subtle facial changes by contracting muscles). The objective is, for example, to determine whether someone is telling the truth.

Measuring Emotional Intelligence

Emotional Intelligence (E.I.) means in brief: being able to recognize emotions and to deal with them effectively.
“Being able to recognize emotions” boils down to the question: how good is someone in recognizing emotions and in naming them? This seems easier than it is. For hundreds of years, science and society have given priority to the ratio / brain. Emotions are seen as irrational and can best be ignored or suppressed. Even though neuropsychologists are now convinced to the contrary, this view is still dominant in the business world.

In addition, people above roughly 35 to 40 years often did not learn to deal with emotions. Not at home and not in their later study and work environment. In our coaching practice, we noticed that 9 out of 10 employees suffer from this: from supervisory board directors and executives to the ordinary man, in difficult situations they often fail to recognize or name emotions. Within themselves, and those of others. This seriously hinders their business (and private) functioning.
In coaching and training situations, the right technology may contribute to faster recognition and naming of the right emotion(s).

Absent technology to measure emotions directly, scientists in recent decades developed different methods, not to measure the recognition of emotions but – as if it were a detour -, the E.I. of the incumbent.
In all methods, the objective is to determine whether someone intelligently responds to observed emotions. Methods for E.I. Measures include: self-reporting, 360 degree feedback on emotions, observation by an expert and EQ testing.

We are applying a brand new technological innovation that allows us to directly measure emotional responses in your physical body. Click on ‘Smart Sock© to learn more about it.